“US New Auto Sales: Ford F-Series Pickup Truck Deliveries Drop; Ford Explorer Soars” – International Business Times, 3 March 2015

This past December, Ford rolled out its aluminum-body F-150 truck, the first of its kind for the company, but it seems like the new truck is just not cutting it: sales dipped for the car manufacturer’s F-Series truck line this February, and has put the company squarely behind its competitors.

Typically, the F-150 has the highest selling rate in the US; however, this February, overall sales dropped by two percent. Ford believes sales will continue to grow by 8 percent this year to 1.29 million units, compared to February 2014.

The Ford Transit light commercial vehicle and the Transit Connect compact panel van gave Ford trucks a four percent boost, even though the F-series line dropped by 1.2 percent. The Explorer full-sized crossover also gave the company’s stats a little nudge— the crossover jumped by 32 percent to sell 17,027 units.

It’s a shame that Ford’s F-150 isn’t selling as well as we’d hoped, since the company went through the entire process of shifting from a steel to aluminum body, which required new equipment and manufacturing processes. Obama has made this move a requirement for the automobile industry, mandating that manufacturers double new-car average fuel economy by 2025.

(From International Business Times)

Developed and Written by Dr. Subodh Das and Tara Mahadevan

March 4, 2015

Phinix LLC

Copyright 2014. All rights Reserved by Phinix, LLC.

www.phinix.net    skdas@phinix.net

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